Jaime Serra Puche
Professional rigor, the strictest ethical principles and extraordinary camaraderie all prevail in SAI's daily work.

Tel: (52 55) 59856618, ext. 226

Jaime Serra Puche

International Trade and Treaty Negotiations
Public Sector in the Areas of Commerce, Treasury and Taxing
Intellectual Property

Jaime Serra Puche has more than 30 years of professional experience in areas such as international trade, free trade treaties, public finances, and economic competition.

Jaime Serra is president and founder of SAI Consultores, S.C.. He is a member of the Board of Directors of BBVA Bancomer and of the following publicly listed companies: Fondo México, Tenaris, Vitro and Alpek. He worked in the Mexican Government from 1986 to 1994, where he was Undersecretary of Revenue from 1986 to 1988, Secretary of Commerce from 1988 to 1994, and Secretary of the Treasury. As Secretary of Commerce, he directed the NAFTA negotiations and its implementation; he also directed the negotiations for free trade agreements with Chile, Colombia, Venezuela, Bolivia, and Costa Rica. He promoted the creation of the Federal Commission on Competition (Antitrust) and of the Mexican Institute of Intelectual Property.

Jaime Serra has been an economics professor at the Colegio de México and at the Universities of Stanford, Princeton and NYU. He earned, among other awards, the Woodrow Wilson Award for Public Service, 2014; the Wilbur Lucius Medal from Yale University, 1993; the Scientific and Social Sciences Research Award, Mexican Academy of the Sciences, Mexico 1986, and the National Economics Award, Banamex, Mexico 1979. He was a trustee of Yale University from 1994 to 2001 and currently co-chairs the President’s Council on International Activities at Yale University. For the 20th anniversary of NAFTA, he published NAFTA and the Building of a Region: An essay from the Mexican Perspective.

Jaime Serra graduated from UNAM. He received his master's degree in Economics from El Colegio de México and his PhD in Economics from Yale University.

He is founder of Aklara (Electronic Auctions, 2001) and of CAM (Mexican Arbitration Center, 1997). He is a trustee for the Trilateral Commission established in 1973 between Japan, Europe and North America.